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Let’s revisit our original question about what people are searching for on YouTube in 2023. Here’s the response, starting with the most popular search trends worldwide on YouTube.
Top 20 youtube searches Worldwide
#KeywordsSearch Volume1bts167200002pewdiepie165000003asmr146600004billie eilish138000005baby shark121100006old town road104600007music102300008badabun101900009blackpink958000010fortnite912000011minecraft854000012pewdiepie vs t series825000013peliculas completas en español822000014senorita820000015ariana grande760000016alan walker017tik tok692000018musica678000019wwe672000020calma6570000
Top 50 searches in India
#KeywordsSearch Volume1aaj tak live32300002tv9 live telugu20500003jabardasth latest episode15200004pubg live15100005telugu movies14200006songs14000007south indian movies dubbed in hindi full movie 2019 new11900008new song 201910100009movies87000010new south indian movies dubbed in hindi 2019 full86900011new song85800012tv9 kannada live81600013kabir singh song80000014hindi songs79200015abp news live77700016new punjabi songs 201976900017wwe76400018song72000019wifistudy70100020ashish chanchlani68200021punjabi songs66900022india tv live65300023sakshi tv live64900024asianet news live64900025dynamo gaming63200026carryminati62600027pewdiepie61800028bb ki vines61600029hanuman chalisa60100030hollywood movies in hindi dubbed full action hd60000031telugu songs59900032movies 2019 full movies59300033tik tok video57800034t series54400035v6 news live53800036telugu movies 2019 full length movies52100037tamil movies52100038new movies 201952000039hindi movies51900040abn live telugu51500041taarak mehta ka ooltah chashmah51300042pubg51200043rowdy baby51100044bhojpuri song50900045jaby koay49400046polimer news live49200047uppum mulakum49000048tom and jerry48500049doraemon48400050songs 201948400051mcjuggernuggets5100052amit bhadana
4600053derek banas6300054uravgconsumer71000
Top 50 searches in United states
#KeywordsSearch Volume1pewdiepie45700002asmr40400003music33500004markiplier29700025old town road25000006billie eilish23600007pewdiepie vs t series21800008fortnite20100009david dobrik201000010jacksepticeye196000011joe rogan192000012james charles185000013baby shark184000014bts165000015dantdm165000016snl157000017game grumps140000018cnn138000019wwe135000020lofi132000021minecraft129000022shane dawson122000023fox news119000024mrbeast116000025msnbc116000026ssundee113000027fgteev113000028lofi hip hop112000029t series111000030gacha life109000031stephen colbert107000032ariana grande105000033flamingo105000034nightcore99300035songs94500036jake paul93900037lazarbeam92200038tyt90500039eminem90200040taylor swift89500041post malone88900042vanossgaming88800043memes87100044jeffree star86100045trump85400046study music84000047cardi b83300048juice wrld80900049game of thrones80700050espn802000515 minute craft650000
YouTube is the world’s second-most popular website, with over 2.5 billion active users. Let’s see some statistics about YouTube. In 2022, YouTube generated $28.8 billion in ad revenue. The most popular categories on YouTube are Music, Entertainment, Gaming, Education, and News. The top 50 most searched terms on YouTube are a mix of popular music artists, YouTubers, gaming terms, and general interests.
StatValueTotal users2.527 billionMonthly active users (MAUs)2.29 billionDaily active users (DAUs)1.22 billionAverage watch time per day1 hour and 25 minutesVideo uploads per minute500 hoursMost popular categoriesMusic, Entertainment, Gaming, Education, NewsAd revenue$28.8 billion in 2022Content creationOver 2 billion active channels
Top 5 countries by number of YouTube users
#CountryNumber of Users1India467 million2United States246 million3Brazil142 million4Indonesia139 million5Mexico81.8 million
Top 5 age groups by number of YouTube users
#Age GroupNumber of Users125-34522.5 million218-24379.7 million335-44422 million445-54303 million555-64222.2 million
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