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The Story of R.O.B. the Robot | Gaming Historian








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In 1984, Nintendo made plans to bring their Famicom console to North America. There was just one big problem: Stores wanted nothing to do with video games. Learn how a small robot helped save the video game industry and made Nintendo a household name.

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48 Comentários

  1. Hello everyone! Most videos on R.O.B. make fun of him, but he was vital to the success of the Nintendo Entertainment System. If you learned something new, please share this video out! Thanks for watching and have a great weekend!

  2. Rewatching this video got me thinking about how R.O.B. could have worked to make him actually fun. I think the main problem with Gyromite is how you're constantly stopping and waiting on R.O.B. as you're inputting commands to unblock passages, and in Stack-Up commanding ROB is all you do, and the actual game is secondary.

    I think one solution that could have worked is making a game where ROB plays a more "antagonistic" role, say for example you're playing a game normally, and periodically the screen will flash to command ROB to move the Gyros. If ROB completes a sequence of button commands before you beat the stage, then you lose. It still runs into the problem of ROB being easily replaced with just a simple timer, and the screen flashing could be disorienting and annoying to the player, but it'd help the problem of the games feeling so slow-paced and tedious by making ROB a background player, and not a main method of input.

  3. One Robot. This tiny robot saved the gaming industry. Without him, gaming wouldn’t be the same. We wouldn’t have our Switches, or PS5s, or Xbox Series Xs if this guy didn’t exist.

    Thanks Rob. You were short lived… but you’re a champion in our hearts.

  4. Nintendo had one of the greatest marketing successes with the NES. They also had the very worst in the Wii U. This really shows how important marketing is in regards to video games.

  5. I got mine brand new when it came out. Still have it on my shelf next to the zapper gun and the power glove.

  6. Really amazing story. R.O.B was an awesome creation and was able to save the video game industry. Thanks R.O.B you did what you were meant to do!

  7. I find it hard to believe anyone ever looked at a NES and what it was doing and thought anything other than "This is a video game system."

  8. Hello, I would just like you to clear this fact up. I don't know if you've heard of this toy company called Worlds of Wonder, (WOW for short), they were known for a toy called Teddy Ruxpin. Their Wikipedia page says that they helped Nintendo launch the NES in the US. Is this true or not? Thanks!

  9. I had that deluxe set growing up. ROB was really slow but it was still a fun challenge!

  10. Why Do I look at things mid sleep? Simply checked a pic of a game room learned about this. One hour after working nights and battling a snow storm to get home. Here I am. Stupid

  11. Just booted up my R.O.B for the first time in more than 10 years. Loud, got stuck once, and slow… but my buddy’s alive and kicking!

  12. “It would be easier to sell popsicles in the Antarctic than to sell video games”

    Talk about comments that aged like milk.

  13. My Dad made me a gamer, because he is one. He says he and the boys played a lot of arcade and Atari, but got into Nintendo Entertainment System because at some point it became hot. However, he has never heard of R.O.B. at all until I mentioned it to him over the Internet yesterday night. The Robot series probably wasn't advertising as much as it was supposed to. I wonder if R.O.B. in it's prime physique in the 1980's moved faster than the surviving ones do today 40 years~ later.

  14. I always knew it was a scam. They could make one today with an actual ai that could learn to play games and not just slowly press buttons you could press yourself but they won't because it would be too reminiscent of this hunk of crap.

  15. I guess ppl fell for anything those days…lol they still do today.example…c..o..v..i..d

  16. In all my years gaming..ive never known what rob was used for. I knew there were spinners and such but never actually seen him used. All i can say is WOW pretty revolutionary when you really think about the time period he was created

  17. I don't remember ROB being marketed here in Australia, it doesn't sound familiar to me. Seem quick useless

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